Brand Before Business

Your reusable brand reference and designer brief

When your pages look different and you feel unsure what to send a designer, keep the agreed details together.

You can type in the white spaces or print this page. What you type stays in this page; it is not sent to us. Print or save a PDF before closing. Optional fields do not need private details.

Your Brand Reference

Keep Together	Your Current Choice / File
Who we help / work offered
Next action for a buyer
Approved logo file location
Color values
Font names / permitted uses
Words to use / avoid
Person who approves changes

Brief For Your Next Designer

Business and audience

What needs to change / why

Where the work will be used

Existing files and rights

Requested formats and sizes

Timing and budget to discuss

Approver and decision process

Questions about revisions, rights, scope and extra costs

A completed brief starts the discussion. It does not promise a designer will accept a scope, price, or deadline.